authenticity

Ever watched something that felt like it promised the truth but left you wondering if you were just watching a well-oiled marketing machine? That’s exactly what many viewers are saying about Hulu’s recent documentary, Call Her Alex, centered on Alex Cooper, the voice behind the wildly popular Call Her Daddy podcast.

In a world where authenticity is currency, this documentary — according to a thoughtful review by Time magazine¹ — struggles to deliver a genuine portrait of Alex Cooper herself. Instead, it’s been described as more of an infomercial, a flashy branding exercise than a deep dive into the person behind the mic.

So, why should this matter to us, especially here on FertilityUnlocked?

Because at its core, fertility journeys and family building are deeply personal stories that deserve honesty, vulnerability, and real connection — not just curated content designed to sell a brand or product. Much like the documentary’s slick packaging, some fertility-related offers can sometimes feel more like marketing ploys than genuine support.

What Call Her Alex teaches us about storytelling and branding

The show is slick, the production value high, and it definitely hooks you in. But critics argue that it lacks the raw, unfiltered honesty you might expect from someone so revered for “keeping it real” in her podcast. It glosses over complexities and instead paints a picture aligning perfectly with an image Alex Cooper has built, rather than one that reveals the messy, behind-the-scenes moments.

This isn’t just about Alex or the documentary. It’s a reminder of how media — even those promising insight and inspiration — can sometimes be a glossy version of reality. And that’s an important lens to keep when navigating your own journey, whether it’s conception, fertility treatments, or the many emotional twists that come along the way.

Flip the script: What real support looks like

At FertilityUnlocked, we champion transparency and genuine connection. That’s why we often highlight tools and resources designed to empower you in the most authentic way possible. For instance, if you’re exploring at-home insemination options, companies like MakeAMom have crafted thoughtful, user-friendly kits — like the CryoBaby for frozen sperm or the BabyMaker designed for sensitive conditions — which balance innovation with a personal touch. No flashy ads, no hard sells, just practical support you can trust and use over and over again.

• Reusable kits that respect your health and budget
• Plain packaging to maintain your privacy
• A reported 67% success rate, reflecting real outcomes, not just marketing hype

You can check out more about their approach at MakeAMom’s website, where the focus remains on your journey and needs — not just their brand.

Why authenticity matters in fertility conversations

When you’re navigating the deeply emotional and often complex path of building a family, having access to honest stories, clear information, and trustworthy resources isn’t just nice — it’s essential. Stories that ring true help us feel less alone and empower us to make informed decisions.

The Call Her Alex documentary shows just how tricky it can be when storytelling gets caught up in branding. But it also challenges us to seek out and share stories that are real, nuanced, and reflective of the true spectrum of human experience.

What’s your take?

Has there been a time when you felt like you were watching or reading something that promised truth but felt more like a polished commercial? How do you separate the real from the branded in your fertility journey?

Join the conversation below — your voice might be the honest story someone else needs to hear today.